Monday, 25 January 2016

Lemon Photoshoot

To give us a basis to begin designing for our promotion and merchandise products, other than our own illustrations - we thought it would be a fun idea to photograph some lemons. This may have been an obvious choice, however in creating promotional material in keeping with our simple business name and business ethics (creative, fun, enthusiastic) - it turned out to be a useful idea.

Drawing portraits on the 5 lemons (portraits reflective of each individual member of our Lemon Collective), Sam, Tilly and I took them for a photoshoot around Leeds. Placing such a bright object in random places helped us to produce some fun imagery and I began to think of ideas for how these images could be used for a variety of sticker products, posters, fliers, billboards etc.


 





Going out, buying some lemons and thinking about their creative placement within the community of Leeds was something that helped me to become a lot more attached to our Lemon Collective business idea. Seeing how well our brand is coming together, even aesthetically, all from a really simple concept is really rewarding. I can see how this could actually work.